News / Press Releases

Yearly Archives: 2015

LIGHTSPEED GMI ANNOUNCES NEW DIRECTOR OF BUSINESS DEVELOPMENT

Warren, NJ (August 6, 2015) – Lightspeed GMI recently named Michael Krameisen as its new Director of Business Development. Krameisen brings with him more than 25 years of progressive business development experience in the marketing research industry. Reporting to David Bilicic, Vice President of Business Development, Krameisen will take the lead in strengthening Lightspeed GMI’s […]

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LIGHTSPEED GMI EXPANDS QUICK TURN INSIGHTS IN RESPONSE TO GROWING CLIENT DEMAND

Multi-Language Support Now Available in Canada WARREN, NJ (August 4, 2015) – In response to growing client demand, Lightspeed GMI, an award-winning global digital data collection enterprise, recently expanded its enhanced 24-hour survey service to Canada. Initially launched in March 2015, Quick Turn Insights now delivers quality, guaranteed results in English and French. “With today’s […]

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LIGHTSPEED GMI STRENGTHENS NEW BUSINESS TEAM

30 July 15: Lightspeed GMI, an award-winning global digital data collection enterprise, today announced the appointment of two Key Account Directors as part of the expansion of its London office. Susanne Goller and Johannes Van Lochem will work in the new business team reporting directly into the Senior Director, Sales Matt Shepherd. Matt commented: “Susanne […]

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Laura Sigman

Marketing Director, The Americas Laura is a marketing communications strategist with 20 years of experience in both the consumer brand and B2B spaces, working with everyone from school principals to Playmates along the way. She’s had a broad range of management and creative responsibilities and enjoys uncovering unique ways to position products, missions, services, and […]

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“My Kid is My Best Friend”: New Study Uncovers New Dynamic Among Millennial Families

Comprehensive study shows that families have shifted from a hierarchy to a web for decision-making 22 July 2015 – Norwalk, CT – A market research study by The Family Room LLC, in partnership with FocusVision and Lightspeed GMI, on the decision-making patterns of United States families has revealed that the parent-child relationship in Millennial households […]

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People with Disabilities Get ‘Uber’ Good News

Last week, Uber announced that it expanded its service to better accommodate people with disabilities with the introduction of uberASSIST. As part of the service, “driver-partners are specifically trained by Open Doors Organization to assist riders into vehicles and can accommodate folding wheelchairs, walkers, and scooters.” The timing coincides nicely with this week’s 25th anniversary of […]

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Lightspeed GMI Social Pulse: Capturing Reaction to the Lowering of the Confederate Flag

Warren, NJ (July 13, 2015) – As the flag was lowered Friday at the South Carolina Capitol building, a Lightspeed GMI Social Pulse captured in-the-moment reaction from Americans. This poll* is part of Election in Context, an ongoing tracking study using the Context social intelligence tool** to track US Presidential candidate fanship through their Facebook […]

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Pan Am Games: Canadians Not Thrilled

TORONTO, July 9, 2015 /CNW/ – A recent TNS study measured Canadian sentiment and awareness ahead of the Pan Am Games that are scheduled to start on July 10, 2015. Results proved less than exciting given the attached $2.5 billion dollar price tag. With only half of Canadians aware of this international sports event hosted […]

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LIGHTSPEED GMI IN COLLABORATION WITH TNS UK HONOURED BY THE MARKET RESEARCH SOCIETY

Jon Puleston Earned BIG MRS Best Impact through Application of Research Award for the Second Year Running LONDON (July 8, 2015) — Jon Puleston, Lightspeed GMI’s Vice President of Innovation, along with TNS UK’s Managing Director, Amy Cashman, were honoured at the 2015 BIG Marketing Research Society (MRS) Conference. Winning the Best Impact through Application […]

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An Open Discussion on the Impact of Respondent Sourcing

Research clients should learn how the source of their respondents affects research data. At Lightspeed GMI, we have been observing some very significant differences depending on the source of the data. The way a respondent enters a study will impact the overall data quality obtained from that respondent. It is not a story of good […]

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