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LIGHTSPEED TO ATTEND RESEARCH AND RESULTS 2016

Learn How Video Will Play a Larger Role in the Future of Marketing Research

Lightspeed’s Research Innovator to Present his Award-Winning Navigating the Path to Truth

LONDON (24 October 2016) – Video is fast becoming the norm for brands to communicate with consumers. As leaders in digital data collection, Lightspeed recognizes that research today requires meeting consumers on their devices, on their platform of choice. Presenting ‘Video Research will Drive Emergence of Mass Qual,’ Lightspeed will showcase the future marketing research at Research and Results 2016.

Held in Munich, Lightspeed leadership will host two marketing research workshops, including its award-winning ‘Navigating the Path to Truth’.

Video Research will drive Emergence of Mass Qual

  • Frank Kelly, Senior Vice President, Strategy & Global Marketing
  • Thursday, 27/10/2016, 14.45-15.30
  • Room 1

Navigating the Path to Truth

  • Alexander Wheatley, Research Innovator
  • Wednesday, 26/10/2016, 10.45-11.30
  • Room 4

Represented by three German offices (Munich, Hamburg and Frankfurt), Lightspeed management will be available at Booth #171 to discuss its diverse product and service portfolio. Attendees who wish to arrange a meeting with management are encouraged to contact wvanderwal@gmi-mr.com.

ABOUT LIGHTSPEED
Quality-seeking researchers, marketers and brands choose Lightspeed as their trusted global partner for digital data collection. Our innovative technology, proven sampling methodologies and operational excellence facilitate a deep understanding of consumer opinions and behavior. With 700 employees working in 14 countries, we maximize online research capabilities. We empower clients by revealing information that is beneficial, providing clarity and research data that illuminates.

Headquartered in Warren, New Jersey, Lightspeed is part of Kantar, one of the world’s leading data, insight and consultancy companies. For more information, visit www.lightspeedresearch.com.

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