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Jon Puleston to Serve as Keynote Speaker

Warren, NJ (March 16, 2015) — Lightspeed GMI, an award-winning global digital data collection organization, is attending the 17th General Online Research Conference (GOR) in Cologne, Germany from March 18-20, 2015. During the conference, Lightspeed GMI’s Jon Puleston will deliver the keynote speech What Can Advertising Teach Us About Effective Survey Design?

“The world is changing, and the way market researchers collect data is evolving faster than any of us could have imagined,” stated Lightspeed GMI’s Sales Director Central & Eastern Europe, Andreas Wittenberg. “GOR embraces and encourages the thought-provoking conversation necessary for the next generation of online research.”

Lightspeed GMI associates, including Puleston, Wittenberg, and Norman-René Schwalme, Key Account Director, will available to discuss its diverse product and service portfolio. Attendees who wish to arrange a meeting with Lightspeed GMI management are encouraged to contact For continuous updates throughout the show, follow Lightspeed GMI on Twitter and the company’s blog.

Lightspeed GMI is an award-winning global digital data collection enterprise. Founded in 1996, its innovative technology and proven sampling methodologies deliver operational excellence throughout the online research process. With more than 5.5 million online research respondents in 45 countries, Lightspeed GMI’s proprietary panels deliver unparalleled quality, capacity and targeting.

Headquartered in Warren, New Jersey, Lightspeed GMI is part of the Kantar, the data investment management arm of WPP, the world leader in marketing communication services. For more information, visit

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