Beverage Specialty Panel
Tap into consumer insights on beer, coffee and other drinks
Available in:
Reach highly targeted consumers through our Beverage Specialty Panel. We’ve simplified the sample selection process, so you can quickly access the ideal respondents.
A continuously updated flow of data keeps this panel fresh and relevant. Target respondents based on criteria including type of beverages, specific brands, frequency of consumption, where consumed, or hundreds of other variables in five global markets.
By pre-screening members of the Lightspeed Consumer Panel, we’ve generated a vast amount of data in key product categories —
Non-alcoholic beverages including:
- Bottled water (the fastest growing segment of the beverage industry)
- Carbonated soft drinks
- Pure juice, cordials, fruit drinks
- Energy and sports drinks
- Coffee (filter / instant / latte / iced / decaf)
- Tea (regular / decaf / fruit / iced)
Beer, wine and spirits including:
- Lager, bitter, cider, stout
- Vodka, gin, whisky
- Red, white, rose, sparkling wine
- Champagne
Examples of projects using our Beverage Specialty Panel include:
- A European wine producer seeking to understand US alcohol drinking behavior to achieve greater penetration in the US market
- A tea manufacturer looking for insights into product and package testing to evaluate consumer satisfaction and awareness of their brand