Get a Glimpse into Key Areas of Consumers’ Home Lives

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Gather rich, demographically representative data through our Family & Household Specialty Panel. Find out what’s on their minds, in their homes, and on their TVs — virtually any insights you need to strengthen your marketing program.

We meticulously manage and continuously update our Family & Household Specialty Panel to provide current, relevant data.

By pre-screening select members of the Lightspeed Consumer Panel, we’ve generated a deep well of data including:

Examples of projects using our Family and Household Specialty Panel include:

• A pet food company gauging interest in an organic variation of its dry cat food line
• A small appliance manufacturer seeking feedback from women on color and style options for a new high end line

QuickMatch

In addition to our Specialty Panels, we can reach even narrower niche groups fast with QuickMatch. Identify low incidence samples and create a pre-qualified list of respondents.

Customized Panels

We can build and manage a specialized panel for your company’s exclusive and ongoing use – tailor-made to your requirements – through our Customized Panels solution.

Real Respondents Delivering Real Results

Lightspeed RealRespondents and Lightspeed RealResults fraud prevention programs ensure you receive honest, thoughtful opinions from real survey respondents.