Media Consumption Specialty Panel
Get Useful Feedback on Entertainment & Information Sources
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For a sample tailored to sector-specific media research, connect with our Media Consumption Specialty Panel. Thoroughly screened and rigorously maintained, these panelists are tuned-in and ready for your projects in eight countries.
Target respondents based on readership preferences, TV viewing habits, movie theater attendance, Internet activity, and many other variables.
By pre-screening select members of the Lightspeed Consumer Panel, we’ve generated deeply profiled data including:
- Movie Theater Attendance
- Daily Newspaper Readership
- Sunday Newspaper Readership
- Online Newspaper Readership
- Newspaper Supplements
- Readership
- Magazine Readership
- TV Viewing Habits
- Radio Habits
- Interactive TV Services
- DVD Rental / Purchase
- Internet Activity
- ISP Provider
- Attendance at Live Events
Examples of projects using our Media Consumption Specialty Panel include:
- An advertising agency testing concepts among men who watch more than five hours of commercial TV each day
- A cable TV provider seeking insights to boost pay-per-view movie orders among consumers who rent or buy DVDs at least once a week