IS YOUR TRACKING STUDY WORKING AS EFFECTIVELY AS IT SHOULD?

IS YOUR TRACKING STUDY WORKING AS EFFECTIVELY AS IT SHOULD?

Last month we launched Re-Track, a service designed to help you analyse the effectiveness of your current trackers and identify areas that can be improved. Lightspeed Re-Track offers a full-scale review of your existing trackers, exploring areas for improvement including sampling, structure, question format and design.

Is your tracker taking advantage of the latest technology?
Did you know that existing trackers that use Flash technology, or are not optimised for tablets and smartphones, could be missing important audiences? With over 50% of panellists registering via their tablet or smartphone, it is essential that trackers are designed for today’s technology.

We understand that changing a tracker can be a daunting prospect. This is why our dedicated tracker team is there to assist you every step of the way. From reviewing current trackers to running parallel studies and redesigning your survey (using our award winning survey design team), Re-Track will make updating and improving your tracker a painless experience.

Is your Tracker missing its target?
Our extensive tracker and survey design experience ensures that your trackers are designed to be effective across platforms and markets, giving you confidence that you are reaching your target audience and achieving consistent high quality results – every time.

Download the whitepaper here.

Click here to request a quote from Lightspeed.